Miyuki Shirogane, the brilliant president of Shuchiin Academy’s student council, and Kaguya Shinomiya, the beautiful and wealthy vice president, are seen by their peers as the perfect couple. However, despite their growing feelings for one another, neither is willing to admit their love. In their eyes, confessing first would be a sign of weakness.

Thus begins a psychological battle of wits as Miyuki and Kaguya engage in a series of clever and often hilarious mind games to try and get the other to confess first. With their pride and reputation as elite students at stake, the battle for love is on!